Detail Case Study
Xammin | Architects of Digital Innovation
Xammin is a digital agency specializing in UI/UX, web design, eCommerce, development, SEO, and mobile app solutions. With a decade of experience and 1000+ successful projects, the agency focuses on creating high-impact digital products that elevate brand presence and business performance.
UI/UX Design • Interactive Design • Animation • Research • Prototype
About the Project
This redesign project aimed to give Xammin a modern, trendy, and high-performing website that reflects its innovation-driven services.
The goal was to create a visually engaging experience powered by custom animations, improved navigation, and a strong emotional connection with users.
Role & Team
My Role: UI/UX Designer & Interactive Designer
Timeline: 3–5 Weeks
Team: Solo (with collaboration from development team)
Tools: Figma, Photoshop, Illustrator, Notion, Spline
Objectives
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Redesign the website with a modern and premium visual style
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Add meaningful animations to increase engagement
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Improve overall UX and browsing flow
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Highlight digital, web, and mobile app capabilities
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Deliver custom interaction code for seamless development integration
The Challenge
There were no emotional elements or storytelling moments that represented Xammin’s identity as an innovative digital agency.
Research & Insights
What I Analyzed
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UI/UX trends for digital agencies
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Motion design patterns
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Competitor websites with strong interaction design
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User expectations for modern agency websites
Key Insights
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Users respond strongly to motion and interactive storytelling
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Animations must feel purposeful, not decorative
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A clear CTA with movement increases conversions
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The brand needed a fresh identity to match its services
Strategy & Approach
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Build a modern, emotional feel using smooth animations
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Create custom 3D and scroll-based animations using Spline
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Add interactive moments across the site for better engagement
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Develop CTA animation placed before the footer, including a mobile app development theme
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Design a new logo and provide SVGs for developer-ready animation
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Deliver custom code snippets for integration to ensure pixel-perfect results
Custom Animations Created
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3D animated banner section
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Scroll-triggered interactions across sections
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CTA animation before footer based on launching, domain connection, and mobile app concepts
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SVG logo animation guide for a smooth interactive effect
All animations were custom-built and shared with developers for seamless integration.
Results & Impact
%
conversion improvement
%
faster browsing decisions
Project Reflection
This project showed the power of combining UI/UX with emotional, modern interactions.
By introducing custom animations, rethinking brand visuals, and improving usability, we created a website that truly represents Xammin’s innovative spirit while delivering measurable business improvements.
