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Muhammad Awais.

Detail Case Study

Rainconnect | Streamlining Business Connections

Rainconnect was created to overcome inefficiencies in traditional business networking methods such as trade fair apps, Excel sheets, and paper records. What began as an internal solution evolved into an effective platform that saves time, reduces errors, and ensures no important conversations are missed.
UI/UX Design • Landing Page Design • Brand Visualization • Prototype
Live Preview

About the Project

This project focused on designing a modern, engaging landing page for Rainconnect that clearly communicates the app’s value and efficiency.
The goal was to reflect the brand’s identity while visually demonstrating its functionality through custom mobile mockups and interactive elements.

Role & Team

My Role: UI/UX Designer
Timeline: 2–3 Weeks
Team: Solo (with collaboration from development team)
Tools: Figma, Photoshop

Objectives

  • Create a visually strong and modern landing page
  • Showcase the app’s features and usability with custom mobile mockups
  • Reflect Rainconnect’s brand identity using unique design elements
  • Improve UX, clarity, and user engagement
  • Deliver developer-ready assets for seamless implementation

    • The Challenge

    The previous approach to representing Rainconnect lacked visual clarity and brand strength.
    Users needed a clear, concise landing page to understand the app’s benefits at a glance.

    Research & Insights

    What I Analyzed

  • Brand positioning and identity
  • Effective landing page patterns for apps and SaaS
  • Competitor solutions for networking and business tools

    Key Insights

  • Visual storytelling with mobile mockups improves comprehension
  • Circle shapes can reinforce brand identity and continuity
  • A clear and structured layout increases user trust and engagement

    • Strategy & Approach

  • Build a modern, clean landing page design in Figma
  • Use circle-shaped design elements to reflect brand strength and timelines
  • Create custom mobile mockups to demonstrate app features
  • Deliver polished assets ready for development

    • Custom Design Elements

  • Custom landing page layout highlighting core app benefits
  • Mobile mockups showing key app screens and workflows
  • Brand-focused design elements using circular shapes to communicate strength and continuity

    • Results & Impact

    %

    conversion improvement

    %

    faster browsing decisions

    Project Reflection

    This project reinforced that thoughtful visual storytelling and brand-focused design can make even complex app functionality intuitive and engaging.
    By creating clear, custom visuals and mockups, Rainconnect’s landing page now effectively communicates its value while enhancing user experience.