Detail Case Study
TDX Cards | Premium Virtual Card Platform
TDX Cards is a cutting-edge virtual card platform offering American Express, Mastercard, and Visa cards for personal and business use. Focused on convenience, security, and flexibility, the platform allows users to create, top up, and use cards instantly without lengthy KYC processes. With sleek design, subtle 3D interactions, and seamless wallet integrations like Apple Pay and Google Pay, TDX Cards delivers a premium digital experience while ensuring low fees and robust fraud protection.
UI/UX Design • Landing Page Design • Interactive Animations • Prototype
About the Project
This landing page project aimed to showcase TDX Cards as a modern, secure, and user-friendly platform.
The goal was to reflect the brand’s premium identity and create subtle, creative animations that enhance user engagement without overwhelming the experience
The goal was to reflect the brand’s premium identity and create subtle, creative animations that enhance user engagement without overwhelming the experience
Role & Team
My Role: UI/UX Designer & Interactive Designer
Timeline: 4–5 Weeks
Team: Solo – full ownership of design
Tools: Figma, Photoshop, Illustrator
Timeline: 4–5 Weeks
Team: Solo – full ownership of design
Tools: Figma, Photoshop, Illustrator
Objectives
The Challenge
The client required a landing page similar to pst and e.pn, but with less intensive animation.
The challenge was to balance creativity and interactivity while keeping the experience smooth, modern, and aligned with TDX Cards’ identity.
The challenge was to balance creativity and interactivity while keeping the experience smooth, modern, and aligned with TDX Cards’ identity.
Research & Insights
What I Analyzed
- Competitor websites and virtual card platforms
- Brand identity and target audience expectations
- Best practices for landing page animation and interaction
Key Insights
- Subtle animations enhance perception of premium quality without distraction
- Clear layout and hierarchy improve user understanding of product features
- Interactive elements and 3D touches increase engagement and perceived trustworthiness
Strategy & Approach
Custom Design Elements
Results & Impact
%
conversion improvement
%
faster browsing decisions
Project Reflection
This project reinforced the importance of balancing creativity and usability.
By combining subtle 3D animations, custom visuals, and a modern layout, TDX Cards’ landing page now communicates its premium value while providing a smooth, engaging experience for users.
By combining subtle 3D animations, custom visuals, and a modern layout, TDX Cards’ landing page now communicates its premium value while providing a smooth, engaging experience for users.