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Detail Case Study

TDX Cards | Premium Virtual Card Platform

TDX Cards is a cutting-edge virtual card platform offering American Express, Mastercard, and Visa cards for personal and business use. Focused on convenience, security, and flexibility, the platform allows users to create, top up, and use cards instantly without lengthy KYC processes. With sleek design, subtle 3D interactions, and seamless wallet integrations like Apple Pay and Google Pay, TDX Cards delivers a premium digital experience while ensuring low fees and robust fraud protection.
UI/UX Design • Landing Page Design • Interactive Animations • Prototype

About the Project

This landing page project aimed to showcase TDX Cards as a modern, secure, and user-friendly platform.
The goal was to reflect the brand’s premium identity and create subtle, creative animations that enhance user engagement without overwhelming the experience

Role & Team

My Role: UI/UX Designer & Interactive Designer
Timeline: 4–5 Weeks
Team: Solo – full ownership of design
Tools: Figma, Photoshop, Illustrator

Objectives

  • Design a modern, clean landing page that reflects the brand’s premium identity
  • Add subtle 3D interactions and creative animations to enhance user engagement
  • Research competitors and create a layout aligned with the brand and market expectations
  • Deliver developer-ready design assets for seamless implementation
  • The Challenge

    The client required a landing page similar to pst and e.pn, but with less intensive animation.
    The challenge was to balance creativity and interactivity while keeping the experience smooth, modern, and aligned with TDX Cards’ identity.

    Research & Insights

    What I Analyzed

      • Competitor websites and virtual card platforms
      • Brand identity and target audience expectations
      • Best practices for landing page animation and interaction

    Key Insights

    • Subtle animations enhance perception of premium quality without distraction
    • Clear layout and hierarchy improve user understanding of product features
    • Interactive elements and 3D touches increase engagement and perceived trustworthiness

    Strategy & Approach

  • Build a modern landing page with creative and subtle animations
  • Use 3D interactions to highlight card features and platform benefits
  • Ensure smooth scrolling and intuitive layout to guide users through key content
  • Research and align the design with the client’s reference sites while enhancing brand uniqueness
  • Custom Design Elements

  • Custom landing page layout emphasizing convenience, security, and flexibility
  • Subtle 3D interactions and animations to highlight card features
  • Unique design elements to reflect brand identity and premium feel
  • Developer-ready assets for seamless integration
  • Results & Impact

    %

    conversion improvement

    %

    faster browsing decisions

    Project Reflection

    This project reinforced the importance of balancing creativity and usability.
    By combining subtle 3D animations, custom visuals, and a modern layout, TDX Cards’ landing page now communicates its premium value while providing a smooth, engaging experience for users.